• We ready companies with product design & branding to take on tomorrow's challenges

  • Meaningfully utilising creative ideation, materiality & technologies to shape new futures

  • Curious, crafty and clever we vary our work beyond the ordinary, always knee-deep in sketches

Combining big ideas with relevance we design products & brands to be innovation-powered game changers.

German-Swiss rooted our team combines creativity with a moonshot mindset. Propelled by the idea of making brands more useful to customers we fuel companies with amazingly designed products as well as user experiences. Using the transformative power of 21st century technology, we take visionary product ideas into reality or make brand identities strikingly iconic. Founded 2012 in Hong Kong, the design studio is driven by a nimble team of design experts + a global network of industrial designers, strategists and creatives.

iHome: Portable Bluetooth Speaker

The iconic form factor of the speaker is driven by the idea of handy clutches, easy to grab and hold in one's hand when on the go

CMF, Product design, UX

Angel: Water Dispensers

Creating Angel's first consistently designed product family of water dispensers, also following the brand's new scientific product identity

CMF, Product design, UX

Vodafone: Smart Phones 2017

We took Vodafone's 2017 CMF strategy into reality, accentuating shapes and form factor with various CMF concepts

CMF

Tosen: Luxury base-ball leather caps

The design of Tosen's high-end leather caps combines a super comfy fit and individual looks, all made in France.

CMF, Product design, Strategy

Bendit Plywood Snow Sledge Concept

The Bendit Snow Sled brings a completely new look into the dusty category of wood sledges, making heavy use of bent plywood

Product design

Airmate: Ceramic heater

“Ascendo” embodies a fusion of contrasting elements: Heat and Water. The combined heater and humidifier avoids stuffy noses from dry air

Product design

Airmate: Tower heater

Airmate's sleek tower heater merges influences from appliance and consumer electronics, designed to fit contemporary homes

CMF, Product design

Tosen Caps: Print Patterns

Graphically amplified from the inside Tosen Caps feature uniquely made print patterns on ultra-smooth silk lining

CMF, Graphics

The sparkling Diva: Prosecco bottle

Shaping brand, product and product name to launch a new Italian Prosecco across clubs and bars in East-Asian markets

Branding, Packaging, Product design

Tosen Caps: Brand identity

Building headwear fashion label Tosen and its brand from the ground up

Branding, Graphics

PlusMinus: Flare Heater

Our vision concept for design-savvy Japanese home appliance PlusMinus explores new shapes and possibilities for ceramic heaters

CMF, Product design

Pearl Red: Spirits Bottle Design

Our bottle design is taking China's traditional spirit Baijiu into a modern future, helping Pearl Red targeting younger audiences across China

Branding, Packaging, Product design

Angel: Water Purifier Product Family

One of Angel Shenzhen's best selling items Envary's team raised the bar enhancing product UX, maintenance, CMF and many other factors

CMF, Product design, Strategy, UX

iHome: IoT smart plug

One of the first to work with Apple HomeKit the product design of iHome's WiFi controlled smartplug packs plenty of smarts into its tiny form

CMF, Packaging, Product design, UX

Hanil: Dehumidifier

Featuring great practicality and uncluttered looks the Hanil dehumidifier design embodies a purity-inspired form factor, driven by elegant curves

CMF, Product design

Krone Golf: Brand Identity

We developed a visual identity and brand story to launch Krone's meticulously crafted golf clubs into champion territory

Branding, Graphics, Strategy

Krone Golf: High-end drivers

Made for excelling performance: Krone's custom tailored golf clubs are one of a kind, maxing power and precision of each swing

CMF, Product design

Layer LCD wrist watch concept

Layer is a stylish wrist watch that houses 3x synchronised LCD layers showing time in 3D elevated positions

CMF, Graphics, Product design

Nixplay: Cloud-connected photo frame

Entering a new era with its cloud connected photo frames Nix needed a fresh name and brand identity to underline its ambitions

Branding, Packaging, Product design, Strategy, UX

Coway: Water dispenser

Fusing Scandinavian purity into Coway's kitchen appliances, we created a natural and clean look to help the brand better differentiating

CMF, Product design

Phonejoy: Game controller product packaging

Phonejoy's sustainable and powerfully versatile product packaging is made to rock high-scores with gamers and retailers

Graphics, Packaging, UX

Porsche: Sports bag and backpack

The performance driven sports bag, backpack and waist bag incorporate a nested container concept merged with spacy-silver inner lining

Product design

Porsche Design & Adidas: Casual Running Shoes

Creating a hybrid shoe combining the elegant functionality of classic golf shoes with casual running footgear

CMF, Product design

Vodafone: Smart Phones 2016

Significantly enhancing the perceived value of Vodafone’s ‘Smart’ line we went the extra-mile to develop several high-end CMF designs

CMF

iRiver: portable music player

Grooving pockets: we envisoned a fresh look for irivers music players with fluid-edgy form factors and a minimalist interface

CMF, Product design

Angel: Product Identity

The new brand guidelines at hand, we adapted the scientific look into a powerful product design language to shape Angel's future products

Branding, Graphics, Product design, Strategy

KT Olleh: Portable and home WiFi product family

Inspired by South Korea's volcanic island Jeju we created a fresh look of KT olleh's digital home series of WiFi products

Branding, CMF, Product design

Using creativity beyond superficial looks

We closely collaborate with client teams to ideate and co-create design solutions beyond the superficial. Variety is part of our culture, hence the exploration of new viewpoints is crucial to our approach. Holistically taking on user experience facets, life routines, art & culture, materials or technologies, we often de-construct the current reality to create a new one. Yet, we ensure our work is cohesive to our clients’ reality.

Analog & digital from vision to reality

We love off-screen time. At the heart of our work we’re mixing analog & digital creation tools facilitating a better understanding of what we design. A reality-grounded method one can touch and feel. Our cross-disciplinary team not just takes whole projects from design ideation to development to launch, but considers every tangible aspect through the eyes of the user, manufacturing and gravity of the brand.

Awards and Accomplishments